The New Clay (and important updates on the old)

If you’ve visited Clay.io in the last few days, you’ve noticed some substantial changes to the site. The most obvious is it looks much better, but we’ve also done significant work on the backend – rebuilding the site from scratch. Clay’s v1 served its duty for 3 years, but as a first version that was optimized for rolling out new features as quickly as possible, it wasn’t stable enough to move forward with. A Better Experience…

Revamping Game Cross Promotion

What is Cross Promotion? The idea behind cross promotion is you send traffic to other developers’ games and they send traffic back in return. It’s a great way to balance the high costs of user acquisition (often anywhere from $1-$5 per user) . Having the cross promotion facilitated by Clay.io means you earn credits each time you send traffic to another game, and are able to spend those credits to…